Want to get the most leverage from your new website?
Add an email marketing strategy to it.
Email is one of the most cost-effective and conversion-rich forms of digital marketing today.
It’s potent, persuasive and puts you in directly front of your ideal target market so that you can:
- develop relationships with current customers, and/or to reach out to potential customers
- track customer behavior and use that info to customize your marketing messages according to their preferences
- keep your customers informed and engaged and keep you at top-of-mind when they are ready to buy
All of the newsletters above were customized to match each business’ brand identity, incorporating logos, fonts and color schemes for a well-integrated look-and-feel. For more about that, read Branding Your Business.
Big love for the Email Newsletters
Miriam Frost | Stellar Power Yoga
“What great newsletters – you are fantastic! The number of people that open my emails has doubled. I love that you add things to benefit members like Spring Cleaning to Declutter Your Mind – it meshes well with my self-care vibe and members appreciate it. Thank you for thinking outside of the box.”
Nate Haskell | Creative Producer, Lime Crane
“What great results we’ve had with your recent newsletter campaign! Reaching out to both long-dormant contacts and newly-made connections tripled the number of job requests we usually see each week!”
The thing about beautiful, informative email newsletters is that they take time to create.
Effective email marketing campaigns, with calls to action and targeted audience lists take even more time to create. Plus, to get the most benefit from campaigns, you have to analyze the data you collect from tracking what your subscribers do with your emails. And then continally refine your approach in response to new data. Which, yes, takes still more time.
Do you have the time to learn how to do these tasks, and then consistently do them? If so, there are some great starting tips on how to create fantastic newsletters.
If not, I can help. Outsource your email marketing to me, and keep your productivity focused on running your business.